who would be the audience of your media product?

In consideration to the responses which we received from our audience, in the YouTube clip, we made the decision that our media product should be aimed at people  aged 15+.

'Strong threat and menace are permitted unless sadistic or sexualised.' BBFC (Bristish Board of Film Classifications) 
In regards to the specifications set out by the BBFC our media product conforms to the 15 certificate regulations.  it also says not to dwell on dangerous behaviour as this can affect the audience as because of their age they may not be able to handle the images being shown to them.  It could influence their behaviour, they could even copy the actions being shown to them e.g. suicideor self harm.